This report combines comprehensive consumer research with our retail expertise to provide a detailed insight into the online retail market. This report analyses the key reasons behind the growth in online retailing. It identifies key strategies for retailers and identifies new trends which will define the market over the next five years.
E-retail takes almost half of the cash increase in total UK retail spending in 2005. Last year retail spending grew by just 1.5%, the slowest rate of modern times, yet spending online surged ahead by 28.9% at over 15 times the pace of all retail.One in four UK consumers now purchases goods over the Internet. The online shopper population stood at 14.6m in 2005, a 25.4% increase on the previous year.Silver surfers are the fastest growing shopper group and offer online retailers the greatest potential. The number of 55+ Internet users nigh on doubled to 2.7m in 2005, with spend per head increasing by 46.7% to 458 per head. However, currently only one in six over 55s shop online.