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Main Government and Public Sector Social Studies Up to 7s: Changing Consumption Habits of 0-7 Year-olds to 2010
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Up to 7s: Changing Consumption Habits of 0-7 Year-olds to 2010

DateSep, 2006
Pages63
Price / format$2250 / Online Download

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Abstract:
 Euromonitor International's Changing Consumption Habits of 0-7 Year Olds to 2010 report looks at the decline of the 0-7 age group over the past five years due to lower birth rates. In some instances families with fewer children might mean an increasing level of spend on each child but, on balance, fewer babies and young children means lower overall spend. This report examines the impact that lower overall spending on children will have on consumer markets.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai and Vilnius and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning.



Table of contents:
1. EXECUTIVE SUMMARY
1.1 Drivers
Chart 1 Factors Affecting Demand for Babies’/Children’s Products 2005
1.2 Demographic Trends
Chart 2 Importance of Up to 7s Demographic in Major Markets 2000-2005
1.3 Impact on Consumer Markets
Chart 3 Global Sales in Relevant Sectors 2000/2005
1.4 Future Trends
Chart 4 Forecast Growth in Relevant Sectors 2005/2010
Summary 1 Challenges and Opportunities in the up to 7s Market 2006
2. INTRODUCTION
Summary 2 Products and Services Relating to Up to 7s
3. DRIVERS
3.1 Birth Rates
Table 1 Birth Rates by Country 2000-2005
3.2 Opportunities for Women
Table 2 Working Women as % Female Population by Country 2000-2005
3.3 Trends in Household Structure
Table 3 Household Composition by Country 2000-2005
3.4 Disposable Income
Table 4 Average Gross Income by Country 2000-2005
3.5 Marketing Trends
3.6 Ethical Issues
4. UP TO 7S DEMOGRAPHIC
Table 5 Number of up to 7s by Country 2000/2005
Table 6 Proportion of up to 7s by Country 2000-2005
5. IMPACT ON CONSUMER MARKETS
5.1 Food
Table 7 Global Sales of Baby Food by Sector 2000-2005
5.2 Nappies (Diapers) and Wipes
Table 8 Global Sales of Babies’ Disposable Paper Products by Sector 2000-2005
5.3 Toys and Games
5.4 Baby Care Products
Table 9 Global Sales of Baby Care by Sector 2000-2005
5.5 Retail Developments
6. SHIFTS IN MAJOR MARKETS
6.1 Brazil
Table 10 Brazil: Up to 7s Population Trends 2000-2005
Chart 5 Brazil: Sales of Relevant Up to 7s Products 2000/2005
6.2 China
Table 11 China: Up to 7s Population Trends 2000-2005
Chart 6 China: Sales of Relevant Up to 7s Products 2000/2005
6.3 France
Table 12 France: Up to 7s Population Trends 2000-2005
Chart 7 France: Sales of Relevant Up to 7s Products 2000/2005
6.4 Germany
Table 13 Germany: Up to 7s Population Trends 2000-2005
Chart 8 Germany: Sales of Relevant Up to 7s Products 2000/2005
6.5 Italy
Table 14 Italy: Up to 7s Population Trends 2000-2005
Chart 9 Italy: Sales of Relevant Up to 7s Products 2000/2005
6.6 Japan
Table 15 Japan: Up to 7s Population Trends 2000-2005
Chart 10 Japan: Sales of Relevant Up to 7s Products 2000/2005
6.7 UK
Table 16 UK: Up to 7s Population Trends 2000-2005
Chart 11 UK: Sales of Relevant Up to 7s Products 2000/2005
6.8 US
Table 17 US: Up to 7s Population Trends 2000-2005
Chart 12 US: Sales of Relevant Up to 7s Products 2000/2005
7. FUTURE TRENDS
7.1 Trends to Watch
7.2 Forecast Demographic Trends
Table 18 Forecast Top 20 Countries by Number of Up to 7s 2005/2010
Table 19 Forecast Top 20 Markets by Proportion of Up to 7s 2005/2010
7.3 Forecast Sector Trends
Table 20 Forecast Total Sales in Selected Up to 7s Relevant Sectors 2005-2010


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