1. INTRODUCTION2. POPULATION2.1 Population by AgeTable 1 Population by Age: 1990-2015Table 2 Population by Age (% Analysis): 1990-2015Table 3 Population by Age (Growth): 1990-2015/2000-20152.2 Male Population by AgeTable 4 Male Population by Age: 1990-2015Table 5 Male Population by Age (% Analysis): 1990-2015Table 6 Male Population by Age (Growth): 1990-2015/2000-20152.3 Female Population by AgeTable 7 Female Population by Age: 1990-2015Table 8 Female Population by Age (% Analysis): 1990-2015Table 9 Female Population by Age (Growth): 1990-2015/2000-20152.4 Fertility and BirthTable 10 Fertility and Birth: 1990/1995/2000-2003Table 11 Fertility and Birth (Growth): 1990-2003/2000-20032.5 Population by Marital StatusTable 12 Population by Marital Status: 1990/1995/2000-2003Table 13 Population by Marital Status (% Analysis): 1990/1995/2000-2003Table 14 Population by Marital Status (Growth): 1990-2003/2000-20032.6 Population by Educational AttainmentTable 15 Population by Educational Attainment: 1990/1995/2000-2003Table 16 Population by Educational Attainment (Growth): 1990-2003/2000-20032.7 Population by NationalityTable 17 Population by Nationality/Ethnicity: 1990/1995/2000-2003Table 18 Population by Nationality/Ethnicity (% Analysis): 1990/1995/2000-2003Table 19 Population by Nationality/Ethnicity (Growth): 1990-2003/2000-20032.8 Population by Religion3. CONSUMER SEGMENTATION3.1 Infants and BabiesTable 20 Babies and Infants: 1990-2015Table 21 Babies and Infants (Growth): 1990-2015/2000-20153.2 ChildrenTable 22 Children: 1990-2015Table 23 Children (Growth): 1990-2015/2000-20153.3 TweenagersTable 24 Tweenagers: 1990-2015Table 25 Tweenagers (Growth): 1990-2015/2000-20153.4 TeenagersTable 26 Teenagers: 1990-2015Table 27 Teenagers (Growth): 1990-2015/2000-20153.5 Studying AgeTable 28 Studying Age: 1990-2015Table 29 Studying Age (Growth): 1990-2015/2000-20153.6 Young AdultsTable 30 Young Adults: 1990-2015Table 31 Young Adults (Growth): 1990-2015/2000-20153.7 Middle-aged AdultsTable 32 Middle-aged Adults: 1990-2015Table 33 Middle-aged Adults (Growth): 1990-2015/2000-20153.8 Baby BoomersTable 34 Baby Boomers: 1990-2015Table 35 Baby Boomers (Growth): 1990-2015/2000-20153.9 PensionersTable 36 Pensioners: 1990-2015Table 37 Pensioners (Growth): 1990-2015/2000-20153.10 Single-parent HouseholdsTable 38 Single-parent Households: 1990-2015Table 39 Single-parent Households (Growth): 1990-2015/2000-20153.11 Single Person HouseholdsTable 40 Single Person Households: 1990-2015Table 41 Single Person Households (Growth): 1990-2015/2000-20153.12 Empty NestersTable 42 Empty Nesters: 1995-2015Table 43 Empty Nesters (Growth): 1995-2015/2000-20153.13 FamiliesTable 44 Families: 1990-2015Table 45 Families (Growth): 1990-2015/2000-20154. REGIONAL DEVELOPMENT4.1 Population DensityTable 46 Population Density: 1990-2015Table 47 Population Density (Growth): 1990-2015/2000-20154.2 Population by Urban/Rural LocationTable 48 Population by Urban/Rural Location: 1990-2015Table 49 Population by Urban/Rural Location (% Analysis): 1990-2015Table 50 Population by Urban/Rural Location (Growth): 1990-2015/2000-20154.3 Population of Foreign CitizensTable 51 Population of Foreign Citizens: 1990/1995/2000-2003Table 52 Population of Foreign Citizens (Growth): 1990-2003/2000-20034.4 Migration RatesTable 53 Migration Rate: 1990/1995/2000-2003Table 54 Migration Rate (Growth): 1990-2003/2000-20034.5 Population of Major CitiesTable 55 Population of Major Cities: 1990/1995/2000-2003Table 56 Population of Major Cities (Growth): 1990-2003/2000-20035. HOME OWNERSHIP5.1 Housing StockTable 57 Total Housing Stock and New Dwellings Completed: 1990-2015Table 58 Total Housing Stock and New Dwellings Completed (Growth): 1990-2015/2000-20155.2 Number of Households by TenureTable 59 Number of Households by Tenure: 1990/1995/2000-2003Table 60 Number of Households by Tenure (% Analysis): 1990/1995/2000-2003Table 61 Number of Households by Tenure (Growth): 1990-2003/2000-20035.3 Number of Households by Type of DwellingTable 62 Number of Households by Type of Dwelling: 1990/1995/2000-2003Table 63 Number of Households by Type of Dwelling (% Analysis): 1990/1995/2000-2003Table 64 Number of Households by Type of Dwelling (Growth): 1990-2003/2000-20036. HOUSEHOLD PROFILES6.1 Households by Number of PersonsTable 65 Households by Number of Persons: 1990/1995/2000-2003Table 66 Households by Number of Persons (% Analysis): 1990/1995/2000-2003Table 67 Households by Number of Persons (Growth): 1990-2003/2000-20036.2 Households by Number of RoomsTable 68 Households by Number of Rooms: 1990/1995/2000-2003Table 69 Households by Number of Rooms: 1990/1995/2000-2003Table 70 Households by Number of Rooms (Growth): 1990-2003/2000-20036.3 Households by Sex and Age of Head of HouseholdTable 71 Households by Sex and Age of Head of Household: 1990/1995/2000-2003Table 72 Households by Sex and Age of Head of Household (% Analysis): 1990/1995/2000-2003Table 73 Households by Sex and Age of Head of Household (Growth) 1990-2003 and: 2000-20036.4 Households by Education of Head of HouseholdTable 74 Households by Education of Head of Household: 1990/1995/2000-2003Table 75 Households by Education of Head of Household (% Analysis): 1990/1995/2000-2003Table 76 Households by Education of Head of Household (Growth): 1990-2003/2000-20036.5 Households by Socio-economic Status of Head of HouseholdTable 77 Households by Socio-economic Status of Head of Household: 1990/1995/2000-2003Table 78 Households by Socio-economic Status of Head of Household (% Analysis): 1990/1995/2000-2003Table 79 Number of Households by Socio-economic Status of Head of Household (Growth): 1990-2003/2000-20036.6 Ownership of Household DurablesTable 80 Ownership of Household Durables by Type: 1990-2015Table 81 Ownership of Household Durables by Type (Growth): 1990-2015/2000-20156.7 Pet Population7. LABOUR7.1 Employed Male Population by AgeTable 82 Employed Male Population by Age Group: 1990/1995/2000-2003Table 83 Employed Male Population by Age Group (% Analysis): 1990/1995/2000-2003Table 84 Employed Male Population by Age Group (Growth): 1990-2003/2000-20037.2 Employed Female Population by AgeTable 85 Employed Female Population by Age Group: 1990/1995/2000-2003Table 86 Employed Female Population by Age Group (% Analysis): 1990/1995/2000-2003Table 87 Employed Female Population by Age Group (Growth): 1990-2003/2000-20037.3 Unemployed Male Population by AgeTable 88 Unemployed Male Population by Age Group: 1990/1995/2000-2003Table 89 Unemployed Male Population by Age Group (% Analysis): 1990/1995/2000-2003Table 90 Unemployed Male Population by Age Group (Growth): 1990-2003/2000-20037.4 Unemployed Female Population by AgeTable 91 Unemployed Female Population by Age Group: 1990/1995/2000-2003Table 92 Unemployed Female Population by Age Group (% Analysis): 1990/1995/2000-2003Table 93 Unemployed Female Population by Age Group (Growth): 1990-2003/2000-20037.5 Part-time Employment by SexTable 94 Part-time Employment by Sex: 1990/1995/2000-2003Table 95 Part-time Employment by Sex (% Analysis): 1990/1995/2000-2003Table 96 Part-time Employment by Sex (Growth): 1990-2003/2000-20037.6 Working Conditions8. INCOME8.1 Personal IncomeTable 97 Mean Annual Gross and Disposable Income: 1990-2015Table 98 Mean Annual Gross and Disposable Income (Growth): 1990-2015/2000-20158.2 Male Disposable Income by AgeTable 99 Mean Annual Male Disposable Income by Age: 1990/1995/2000-2003Table 100 Mean Annual Male Disposable Income by Age (Growth): 1990-2003/2000-20038.3 Female Disposable Income by AgeTable 101 Mean Annual Female Disposable Income by Age: 1990/1995/2000-2003Table 102 Mean Annual Female Disposable Income by Age (Growth): 1990-2003/2000-20038.4 Mean Disposable Household IncomeTable 103 Mean Disposable Household Income: 1990-2015Table 104 Mean Disposable Household Income (Growth): 1990-20158.5 Number of Households by Disposable Income BracketTable 105 Number of Households by Disposable Income Bracket: 1990/1995/2000-2003Table 106 Number of Households by Disposable Income Bracket (% Analysis): 1990/1995/2000-2003Table 107 Number of Households by Disposable Income Bracket (Growth): 1990-2003/2000-20039. CONSUMER AND FAMILY EXPENDITURE9.1 Consumer Expenditure by PurposeTable 108 Consumer Expenditure by Purpose: 1990-2015Table 109 Consumer Expenditure by Purpose (% Analysis): 1990-2015Table 110 Consumer Expenditure by Purpose (Growth): 1990-20159.2 Price IndicesTable 111 Price Indices: 1990/1995/2000-200310. HEALTH10.1 Healthcare ProvisionTable 112 Healthcare Workers: 1990/1995/2000-2003Table 113 Healthcare Workers (Growth): 1990-2003/2000-200310.2 Major Causes of Death by DiseaseTable 114 Major Causes of Death by Disease: 1990/1995/2000-2003Table 115 Major Causes of Death by Disease (Growth): 1990-2003 and 2000-200310.3 SmokingTable 116 Smoking Prevalence Amongst the Population by Sex: 1990/1995/2000-2003Table 117 Smoking Prevalence Amongst the Population by Sex (Growth): 1990-2003/2000-200310.4 ObesityTable 118 Obese Population as % of Total: 1990/1995/2000-2003Table 119 Obese Population as a % of Total (Growth): 1990-2003/2000-200310.5 Sexual HealthTable 120 Reported AIDS Cases: 1990/1995/2000-2003Table 121 Reported AIDS Cases (Growth): 1990-2003/2000-200310.6 Health and Wellness11. EDUCATION11.1 Primary and Secondary Education11.2 Tertiary Education12. EATING12.1 Habits12.2 Fresh FoodsTable 122 Consumption of Fresh Foods by Sector: 1998/200312.3 Packaged and Processed FoodsTable 123 Consumption of Packaged and Processed Foods by Sector: 1998/200312.4 Eating OutTable 124 Expenditure on Eating Out by Sector: 1999-2003Table 125 Expenditure on Eating Out by Sector (Growth): 1999/200313. DRINKING13.1 Habits13.2 Alcoholic DrinksTable 126 Consumption of Alcoholic Drinks by Sector: 1998/200313.3 Soft DrinksTable 127 Consumption of Soft Drinks by Sector: 1998/200313.4 Hot DrinksTable 128 Consumption of Hot Drinks by Sector: 1998/200314. SHOPPING14.1 Food14.2 Cosmetics and Toiletries14.3 Clothing and Footwear14.4 Leisure Goods14.5 Healthcare14.6 Household Goods and Home Improvement15. PERSONAL GROOMING15.1 AttitudesTable 129 Expenditure on Cosmetics and Toiletries by Grooming Sector: 1998/200315.2 Personal HygieneTable 130 Expenditure on Cosmetics and Toiletries by Personal Hygiene Sector: 1998/200316. FASHION16.1 Attitudes16.2 Clothing and FootwearTable 131 Expenditure on Clothing and Footwear: 1990/1995/2000-2003Table 132 Expenditure on Clothing and Footwear (% Analysis): 1990/1995/2000-2003Table 133 Expenditure on Clothing and Footwear (Growth): 1990-2003/2000-200317. LEISURE17.1 Home Entertainment17.2 Going Out17.3 Sport17.4 DIY and Gardening17.5 Culture18. PERSONAL FINANCE18.1 Banking and Payment Systems18.2 Savings18.3 Consumer Credit18.4 Pensions19. MEDIA19.1 Trends19.2 TelevisionsTable 134 Penetration of Televisions and Number of TV Channels: 1990/1995/2000-2003Table 135 Penetration of Televisions and Number of TV Channels (Growth): 1990-2003/2000-200319.3 Cable and Satellite TelevisionTable 136 Penetration of Cable and Satellite Television: 1990/1995/2000-2003Table 137 Penetration of Cable and Satellite Television (Growth): 1990-2003/2000-2003Table 138 Forecast Penetration of Cable and Satellite Television: 2004-2005/2010/2015Table 139 Forecast Penetration of Cable and Satellite Television (Growth): 2005-2010/2010-201520. COMMUNICATION20.1 Trends20.2 TelecommunicationsTable 140 National and International Phone Calls, Telephone Lines in Use and Mobile Phone Users: 1990/1995/2000-2003Table 141 National and International Phone Calls, Telephone Lines in Use and Mobile Phone Users (Growth): 1990-2003/2000-2003Table 142 Forecast National and International Phone Calls, Telephone Lines in Use and Mobile Phone Users: 2004-2005/2010/2015Table 143 Forecast National and International Phone Calls, Telephone Lines in Use and Mobile Phone Users (Growth): 2005-2010/2010-201520.3 PCs and the InternetTable 144 Household PC Penetration and Internet Usage: 1990/1995/2000-2003Table 145 Household PC Penetration and Internet Usage (Growth): 1990-2003/2000-2003Table 146 Forecast Household PC Penetration and Internet Usage: 2004-2005/2010/2015Table 147 Forecast Household PC Penetration and Internet Usage (Growth): 2005-2010/2010-201521. TRANSPORT21.1 Trends21.2 Consumer ExpenditureTable 148 Consumer Expenditure on Transport by Sector: 1990/1995/2000-2003Table 149 Consumer Expenditure on Transport by Sector (% Analysis): 1990/1995/2000-2003Table 150 Consumer Expenditure on Transport by Sector (Growth): 1990-2003/2000-200322. TRAVEL AND TOURISM22.1 Trends