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Main Consumer Goods & Retail Household Home Cleaning in Germany to 2009
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Home Cleaning in Germany to 2009

DateJul, 2006
Pages101
Price / format$495 / Online Download
$990 / Global Site License

$495 

Report Information | Custom-Tailored Research | Product Trade Lead


Abstract:
 Introduction

This databook is a detailed information resource covering all the key data points on Home Cleaning in Germany. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2004 and full forecasts to 2009.

Scope

  • Contains information on 4 categories: Bleach, Scouring products, Toilet care & General purpose cleaners.
  • Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
  • Includes company and brand share data by category, as well as distribution channel data.
  • Contains market value segmentation by demographic and socioeconomic group.


    • Highlights

    The market for Home Cleaning in Germany increased between 1999-2004, growing at an average annual rate of 1.9%.

    The leading company in the market for General purpose cleaners in 2004 was Henkel KGaA. The second-largest player was Procter & Gamble with Erdal in third place.The leading company in the market for Scouring products in 2004 was Unilever. The second-largest player was Reckitt Benckiser PLC with Henkel KGaA in third place.

    The leading company in the market for Toilet Care in 2004 was Yankee Polish. The second-largest player was Henkel KGaA with Erdal in third place.The leading company in the market for Bleach in 2004 was Colgate-Palmolive Company. The second-largest player was Unilever with Henkel KGaA in third place.

    Reasons to Purchase

  • Discover the major quantitative trends affecting the Home Cleaning markets.
  • Understand consumers' consumption and expenditure patterns.
  • Understand the future direction of the market with reliable historical data and full five year forecasting.



    • Table of contents:
    ABOUT DATAMONITOR


    CHAPTER 1 INTRODUCTION
    What is this report about?
    How to use this report
    Definitions


    CHAPTER 2 GERMANY BLEACH
    2.1 Value
    2.2 Volume
    2.3 Market Share
    2.4 Distribution
    2.5 Expenditure & consumption per head


    CHAPTER 3 GERMANY TOILET CARE
    3.1 Value
    3.2 Volume
    3.3 Market Share
    3.4 Distribution
    3.5 Expenditure & consumption per head


    CHAPTER 4 GERMANY SCOURING PRODUCTS
    4.1 Value
    4.2 Volume
    4.3 Market Share
    4.4 Distribution
    4.5 Expenditure & consumption per head


    CHAPTER 5 GERMANY GENERAL PURPOSE CLEANERS
    5.1 Value
    5.2 Volume
    5.3 Market Share
    5.4 Distribution
    5.5 Expenditure & consumption per head


    CHAPTER 6 GERMANY SOCIOECONOMIC PROFILE
    6.1 Country Overview
    6.2 Key Facts
    6.3 Political Overview
    6.4 Germany Economic Overview


    CHAPTER 7 GERMANY MACROECONOMIC PROFILE
    7.1 Macroeconomic Indicators


    CHAPTER 8 RESEARCH METHODOLOGY
    8.1 Methodology overview
    8.2 Secondary research
    8.3 Market modelling
    8.4 Primary research
    8.5 Data finalisation
    8.6 Ongoing research


    CHAPTER 9 APPENDIX
    9.1 Future readings
    9.2 Research team
    9.3 How to contact experts in your industry


    LIST OF TABLES
    Table 1: Home Cleaning category definitions
    Table 2: Home Cleaning distribution channels
    Table 3: Germany Bleach value, 1999-2004 (EUR m, nominal prices)
    Table 4: Germany Bleach value forecast, 2004-2009 (EUR m, nominal prices)
    Table 5: Germany Bleach value, 1999-2004 (EUR m, 2004 prices)
    Table 6: Germany Bleach value forecast, 2004-2009 (EUR m, 2004 prices)
    Table 7: Germany Bleach value, 1999-2004 (US$ m nominal prices)
    Table 8: Germany Bleach value forecast, 2004-2009 (US$ m nominal prices)
    Table 9: Germany Bleach volume, 1999-2004 (Kg/Liters m)
    Table 10: Germany Bleach volume forecast, 2004-2009 (Kg/Liters m)
    Table 11: Germany Bleach brand share, by value, 2003-2004 (%)
    Table 12: Germany Bleach value, by brand, 2003-2004 (EUR m nominal prices)
    Table 13: Germany Bleach company share, by value, 2003-2004 (%)
    Table 14: Germany Bleach value, by company, 2003-2004 (EUR m nominal prices)
    Table 15: Germany Bleach distribution channels, by value, 2003-2004 (%)
    Table 16: Germany Bleach value, by distribution channel, 2003-2004 (EUR m nominal price)
    Table 17: Germany Bleach expenditure per head, 1999-2004 (EUR, nominal prices)
    Table 18: Germany Bleach forecast expenditure per head, 2004-2009 (EUR, nominal prices)
    Table 19: Germany Bleach expenditure per head, 1999-2004 (US$ nominal prices)
    Table 20: Germany Bleach forecast expenditure per head, 2004-2009 (US$ nominal prices)
    Table 21: Germany Bleach consumption per head, 1999-2004 (Kg/Liters)
    Table 22: Germany Bleach forecast consumption per head, 2004-2009 (Kg/Liters)
    Table 23: Germany Toilet care value, 1999-2004 (EUR m, nominal prices)
    Table 24: Germany Toilet care value forecast, 2004-2009 (EUR m, nominal prices)
    Table 25: Germany Toilet care value, 1999-2004 (EUR m, 2004 prices)
    Table 26: Germany Toilet care value forecast, 2004-2009 (EUR m, 2004 prices)
    Table 27: Germany Toilet care value, 1999-2004 (US$ m nominal prices)
    Table 28: Germany Toilet care value forecast, 2004-2009 (US$ m nominal prices)
    Table 29: Germany Toilet care volume, 1999-2004 (Units m)
    Table 30: Germany Toilet care volume forecast, 2004-2009 (Units m)
    Table 31: Germany Toilet care brand share, by value, 2003-2004 (%)
    Table 32: Germany Toilet care value, by brand, 2003-2004 (EUR m nominal prices)
    Table 33: Germany Toilet care company share, by value, 2003-2004 (%)
    Table 34: Germany Toilet care value, by company, 2003-2004 (EUR m nominal prices)
    Table 35: Germany Toilet care distribution channels, by value, 2003-2004 (%)
    Table 36: Germany Toilet care value, by distribution channel, 2003-2004 (EUR m nominal price)
    Table 37: Germany Toilet care expenditure per head, 1999-2004 (EUR, nominal prices)
    Table 38: Germany Toilet care forecast expenditure per head, 2004-2009 (EUR, nominal prices)
    Table 39: Germany Toilet care expenditure per head, 1999-2004 (US$ nominal prices)
    Table 40: Germany Toilet care forecast expenditure per head, 2004-2009 (US$ nominal prices)
    Table 41: Germany Toilet care consumption per head, 1999-2004 (Units)
    Table 42: Germany Toilet care forecast consumption per head, 2004-2009 (Units)
    Table 43: Germany Scouring products value, 1999-2004 (EUR m, nominal prices)
    Table 44: Germany Scouring products value forecast, 2004-2009 (EUR m, nominal prices)
    Table 45: Germany Scouring products value, 1999-2004 (EUR m, 2004 prices)
    Table 46: Germany Scouring products value forecast, 2004-2009 (EUR m, 2004 prices)
    Table 47: Germany Scouring products value, 1999-2004 (US$ m nominal prices)
    Table 48: Germany Scouring products value forecast, 2004-2009 (US$ m nominal prices)
    Table 49: Germany Scouring products volume, 1999-2004 (Units m)
    Table 50: Germany Scouring products volume forecast, 2004-2009 (Units m)
    Table 51: Germany Scouring products brand share, by value, 2003-2004 (%)
    Table 52: Germany Scouring products value, by brand, 2003-2004 (EUR m nominal prices)
    Table 53: Germany Scouring products company share, by value, 2003-2004 (%)
    Table 54: Germany Scouring products value, by company, 2003-2004 (EUR m nominal prices)
    Table 55: Germany Scouring products distribution channels, by value, 2003-2004 (%)
    Table 56: Germany Scouring products value, by distribution channel, 2003-2004 (EUR m nominal prices)
    Table 57: Germany Scouring products expenditure per head, 1999-2004 (EUR, nominal prices)
    Table 58: Germany Scouring products forecast expenditure per head, 2004-2009 (EUR, nominal prices)
    Table 59: Germany Scouring products expenditure per head, 1999-2004 (US$ nominal prices)
    Table 60: Germany Scouring products forecast expenditure per head, 2004-2009 (US$ nominal prices)
    Table 61: Germany Scouring products consumption per head, 1999-2004 (Units)
    Table 62: Germany Scouring products forecast consumption per head, 2004-2009 (Units)
    Table 63: Germany General purpose cleaners value, 1999-2004 (EUR m, nominal prices)
    Table 64: Germany General purpose cleaners value forecast, 2004-2009 (EUR m, nominal prices)
    Table 65: Germany General purpose cleaners value, 1999-2004 (EUR m, 2004 prices)
    Table 66: Germany General purpose cleaners value forecast, 2004-2009 (EUR m, 2004 prices)
    Table 67: Germany General purpose cleaners value, 1999-2004 (US$ m nominal prices)
    Table 68: Germany General purpose cleaners value forecast, 2004-2009 (US$ m nominal prices)
    Table 69: Germany General purpose cleaners volume, 1999-2004 (Liters m)
    Table 70: Germany General purpose cleaners volume forecast, 2004-2009 (Liters m)
    Table 71: Germany General purpose cleaners brand share, by value, 2003-2004 (%)
    Table 72: Germany General purpose cleaners value, by brand, 2003-2004 (EUR m nominal prices)
    Table 73: Germany General purpose cleaners company share, by value, 2003-2004 (%)
    Table 74: Germany General purpose cleaners value, by company, 2003-2004 (EUR m nominal prices)
    Table 75: Germany General purpose cleaners distribution channels, by value, 2003-2004 (%)
    Table 76: Germany General purpose cleaners value, by distribution channel, 2003-2004 (EUR m nominal price)
    Table 77: Germany General purpose cleaners expenditure per head, 1999-2004 (EUR, nominal prices)
    Table 78: Germany General purpose cleaners forecast expenditure per head, 2004-2009 (EUR, nominal prices)
    Table 79: Germany General purpose cleaners expenditure per head, 1999-2004 (US$ nominal prices)
    Table 80: Germany General purpose cleaners forecast expenditure per head, 2004-2009 (US$ nominal prices)
    Table 81: Germany General purpose cleanersconsumption per head, 1999-2004 (Liters)
    Table 82: Germany General purpose cleanersforecast consumption per head, 2004-2009 (Liters)
    Table 83: Germany Key Facts
    Table 84: Germany population, by age group, 1999-2004 (millions)
    Table 85: Germany population forecast, by age group, 2004-2009 (millions)
    Table 86: Germany population, by gender, 1999-2004 (millions)
    Table 87: Germany population forecast, by gender, 2004-2009 (millions)
    Table 88: Germany real GDP, 1999-2004 (EUR bn, 2004 prices)
    Table 89: Germany real GDP forecast, 2004-2009 (EUR bn, 2004 prices)
    Table 90: Germany nominal GDP, 1999-2004 (EUR bn, nominal prices)
    Table 91: Germany nominal GDP forecast, 2004-2009 (EUR bn, nominal prices)
    Table 92: Germany real GDP, 1999-2004 (US$ bn, 2004 prices)
    Table 93: Germany real GDP forecast, 2004-2009 (US$ bn, 2004 prices)
    Table 94: Germany consumer price index, 1999-2004 (2000=100)
    Table 95: Germany consumer price index, 2004-2009 (2000=100)
    Table 96: Germany exchange rate, 1999-2004


    LIST OF FIGURES
    Figure 1: Germany Bleach value & value forecast, 1999-2009 (EUR m, nominal prices)
    Figure 2: Germany Bleach segment growth comparison, by value, 1999-2009
    Figure 3: Germany Bleach volume & volume forecast, 1999-2009 (Kg/Liters m)
    Figure 4: Germany Bleach category growth comparison, by volume, 1999-2009
    Figure 5: Germany Toilet care value & value forecast, 1999-2009 (EUR m, nominal prices)
    Figure 6: Germany Toilet care segment growth comparison, by value, 1999-2009
    Figure 7: Germany Toilet care volume & volume forecast, 1999-2009 (Units m)
    Figure 8: Germany Toilet care category growth comparison, by volume, 1999-2009
    Figure 9: Germany Scouring products value & value forecast, 1999-2009 (EUR m, nominal prices)
    Figure 10: Germany Scouring products segment growth comparison, by value, 1999-2009
    Figure 11: Germany Scouring products volume & volume forecast, 1999-2009 (Units m)
    Figure 12: Germany Scouring products category growth comparison, by volume, 1999-2009
    Figure 13: Germany General purpose cleaners value & value forecast, 1999-2009 (EUR m, nominal prices)
    Figure 14: Germany General purpose cleaners segment growth comparison, by value, 1999-2009
    Figure 15: Germany General purpose cleaners volume & volume forecast, 1999-2009 (Liters m)
    Figure 16: Germany General purpose cleaners category growth comparison, by volume, 1999-2009
    Figure 17: Map of Germany
    Figure 18: Annual data review process




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