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Main Consumer Goods & Retail Household Giftware Market Report 2006
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Giftware Market Report 2006

DateAug, 2006
Pages151
Price / format$756 / Online Download

$756 





Abstract:
This Key Note Market Report on giftware covers five major sectors: toys and games; jewellery, watches and silverware; ceramics; glassware; and small leather goods. The highest-value sectors are toys and games, and jewellery, watches and silverware.

In 2005, the market was worth an estimated £4.53bn, which represents a marginal 1% increase on the previous year's value. The market has been hampered by heavily discounted goods in an intensely competitive and oversupplied market. Household income has risen over the past 35 years, but income inequality has widened, and figures from National Statistics confirm considerable differences in expenditure on non-essential items according to gross income decile group. However, the UK has a growing population and one that is living longer, which makes for more gift-giving opportunities. Moreover, part of the growth in population size can be attributed to immigration and, as ethnic minorities grow, an increasingly diverse society will be reflected in what is chosen as giftware and the occasions on which it is given.

The oversupply and intense competition are signs that there will be future corporate consolidation. There has certainly been a flurry of activity in the jewellery retail sector, with the Baugur Group's acquisition of MW Group Ltd in late 2005 and the sale of the A&G Group in early 2006. The Icelandic investment company Baugur is merging the luxury Mappin & Webb chain with its existing Goldsmiths business, while Asprey & Garrard has been acquired by its management and US equity companies, which subsequently sold the Garrard business to another US company. Meanwhile, by late June 2006, there was speculation that Gerald Ratner would launch a £100m bid to buy back the H Samuel chain, which was formerly part of his Ratner empire.

Other corporate activity among giftware companies includes the sale of Dartington Crystal by its US owner to management, the sale of Eidos PLC to the UK group SCi Entertainment, and the continuing loss of jobs in ceramics manufacturing. Wedgwood has decimated its workforce following its acquisition of Royal Doulton, CH Brannam is in administration and further job losses are expected at Aynsley China and Spode.

The loss of British manufacturing jobs has steadily increased over recent years, as high production costs make it impossible to compete with overseas operators in the price-sensitive product sectors. Certainly, each of the giftware sectors considered in this Market Report faces the ongoing threat of cheap imports and each has a trade deficit.

Key Note anticipates modest year-on-year growth in the value of retail sales between 2006 and 2010. A key factor in the growth of the luxury market, at least, will be the ability of companies to introduce new sub-brands, catering for different markets without threatening the integrity of their established core brands.


Table of contents:
Executive Summary
1. Market Definition
REPORT COVERAGE
MARKET SECTORS
Toys and Games
Jewellery, Watches and Silverware
Real Jewellery
Fashion Jewellery
Ceramics
Glassware
Small Leather Goods
MARKET TRENDS
Number and Composition of Households
Online Shopping
Commemorative Giftware
The Bridal Market
Children's Markets
Toy Awards
Table 1: Toy of the Year Award Winners, 2005
Hallmarking Trends
Table 2: Number of Articles Dealt With at UK Assay Offices by Type of Precious Metal (000 units), 2003-2005
New Leather Opportunities
ECONOMIC TRENDS
Gross Domestic Product
Table 3: UK Gross Domestic Product at Current and Annual Prices (£m), 2001-2005
Inflation
Table 4: UK Rate of Inflation (%), 2001-2005
Household Disposable Income
Table 5: UK Household Disposable Income Per Capita (£), 2001-2005
Population
Table 6: UK Resident Population Estimates by Sex (000), Mid-Years 2001-2005
Unemployment
Table 7: Actual Number of Unemployed Persons in the UK (million), 2001-2005
MARKET POSITION
The UK
Table 8: Household Expenditure on Selected Durable and Semi-Durable Goods at Current Prices (£m), 2001-2005
Overseas
Table 9: Estimated Population Size of Selected European Countries (000), April 2006
The EU Glass Industry
2. Market Size
THE TOTAL MARKET
The Total Market
Table 10: The Total UK Market for Giftware by Sector by Value at Current Prices (£m at rsp), 2001-2005
Figure 1: The Total UK Market for Giftware by Sector by Value at Current Prices (£m at rsp), 2001-2005
BY MARKET SECTOR
Toys and Games
Manufacturers' Sales
Table 11: UK Manufacturers' Sales of Toys and Games by Value at Current Prices (£000 at msp), 2002-2004
Retail Sales
Table 12: The UK Toys and Games Sector by Value at Current Prices (£m at rsp and %), 2001-2005
Jewellery, Watches and Silverware
Manufacturers' Sales
Table 13: UK Manufacturers' Sales of Jewellery and Related Articles by Value at Current Prices (£000 at msp), 2002-2004
Retail Sales
Table 14: The UK Jewellery, Watches and Silverware Sector by Value at Current Prices (£m at rsp and %), 2001-2005
Ceramics
Manufacturers' Sales
Table 15: UK Manufacturers' Sales of Ceramic Household and Ornamental Articles by Value at Current Prices (£000 at msp), 2002-2004
Retail Sales
Table 16: The UK Ceramics Sector by Value at Current Prices (£m at rsp and %), 2001-2005
Glassware
Manufacturers' Sales
Table 17: UK Manufacturers' Sales of Hollow Glassware by Value at Current Prices (£000 at msp), 2002-2004
Retail Sales
Table 18: The UK Glassware Sector by Value at Current Prices (£m at rsp), 2001-2005
Small Leather Goods
Manufacturers' Sales
Table 19: UK Manufacturers' Sales of Leather Articles† by Value at Current Prices (£000 at msp), 2002-2004
Retail Sales
Table 20: The UK Small Leather Goods Sector by Value at Current Prices (£m at rsp and %), 2001-2005
OVERSEAS TRADE
Table 21: UK Imports and Exports of Giftware by Value (£bn), 2004 and 2005
Toys, Games and Sports Requisites
Jewellery
Ceramic Products
Glass and Glassware
Leather and Leather Goods
3. Industry Background
RECENT HISTORY
Toys and Games
Jewellery, Watches and Silverware
Ceramics
Glassware
Small Leather Goods
INDUSTRY SYNOPSIS
Table 22: Selected Financial Results for UK Manufacturers of Giftware (£000), 2006
Toys and Games
Jewellery, Watches and Silverware
Ceramics
Glassware
NUMBER OF COMPANIES
Toys and Games
Table 23: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Toys and Games by Turnover Sizeband, 2005
Jewellery, Watches and Silverware
Table 24: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Jewellery by Turnover Sizeband, 2005
Ceramics
Table 25: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Ceramic Household and Ornamental Articles by Turnover Sizeband, 2005
Glassware
Table 26: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Hollow Glass by Turnover Sizeband, 2005
Small Leather Goods
EMPLOYMENT
Toys and Games
Table 27: Number of UK Local Units Engaged in the Manufacture of Toys and Games by Employment Sizeband, 2005
Jewellery, Watches and Silverware
Table 28: Number of UK Local Units Engaged in the Manufacture of Jewellery by Employment Sizeband, 2005
Ceramics
Table 29: Number of UK Local Units Engaged in the Manufacture of Ceramic Household and Ornamental Articles by Employment Sizeband, 2005
Glassware
Table 30: Number of UK Local Units Engaged in the Manufacture of Hollow Glass by Employment Sizeband, 2005
Small Leather Goods
REGIONAL VARIATIONS IN THE MARKETPLACE
Toys and Games
Jewellery, Watches and Silverware
Ceramics
Glassware
Small Leather Goods
DISTRIBUTION
Manufacturers
Importers and Distributors
Specialist Retailers
Toys and Games
Jewellery
Tableware
Leather Goods
Tourist Attractions
Department and Variety Stores
Clothing Stores
Supermarkets
Home Shopping
Mail Order, Direct Selling and Catalogues
The Internet
HOW ROBUST IS THE MARKET?
LEGISLATION
Toys and Games
Jewellery, Watches and Silverware
Ceramics and Glass
Small Leather Goods
KEY TRADE ASSOCIATIONS
British Jewellery, Giftware & Finishing Federation
Giftware Association
Sector-Specific Trade Associations
Toys and Games
British Toy & Hobby Association
British Toymakers Guild
International Council of Toy Industries
Toymaster Ltd
Toy Retailers Association
Jewellery, Watches and Silverware
British Jewellers' Association
Jewellery Distributors' Association
National Association of Goldsmiths
Ceramics
Association for Ceramic Training and Development
British Ceramic Confederation
British Ceramic Plant and Machinery Manufacturers' Association
Ceramic Industry Forum
European Ceramic Society
The Guild of Specialist China & Glass Retailers
UNITY
Glassware
British Glass Manufacturers' Confederation
International Crystal Federation
Leather Goods
British Travelgoods and Accessories Association
4. Competitor Analysis
THE MARKETPLACE
MARKET LEADERS — TOYS AND GAMES
The Character Group PLC
Company Structure
Current and Future Developments
Financial Results
Hasbro UK Ltd
Company Structure
Current and Future Developments
Financial Results
Mattel UK Ltd
Company Structure
Current and Future Developments
Financial Results
Vivid Imaginations Ltd
Company Structure
Current and Future Developments
Financial Results
MARKET LEADERS — JEWELLERY
Abbeycrest PLC
Company Structure
Current and Future Developments
Financial Results
Goldsmiths PLC
Company Structure
Current and Future Developments
Financial Results
Signet Group PLC
Company Structure
Current and Future Developments
Financial Results
Table 31: Signet Group PLC — UK Turnover by Store Format (£m), Years Ending 29th January 2005 and 28th January 2006
MARKET LEADERS — CERAMICS AND GLASSWARE
Portmeirion Group PLC
Company Structure
Current and Future Developments
Financial Results
Waterford Wedgwood PLC
Company Structure
Current and Future Developments
Financial Results
MARKET LEADERS — SMALL LEATHER GOODS
LVMH Fashion Group UK Ltd and LVMH Watch & Jewellery (UK) Ltd
Company Structure
Current and Future Developments
Financial Results
Mulberry Group PLC
Company Structure
Current and Future Developments
Financial Results
OUTSIDE SUPPLIERS
Toys and Games
Jewellery, Watches and Silverware
Ceramics
Glassware
Small Leather Goods
MARKETING ACTIVITY
Main Media Advertising Expenditure
Table 32: Main Media Advertising Expenditure by Companies Involved in the Giftware Industry (£000), Years Ending March 2005 and 2006
Mail-Order Giftware
Table 33: Main Media Advertising Expenditure on Mail-Order Giftware (£000), Year Ending March 2006
Toys and Games
Table 34: Main Media Advertising Expenditure on Toys and Games (£000), Year Ending March 2006
Table 35: Main Media Advertising Expenditure by Toy Retailers (£000), Year Ending March 2006
Jewellery, Watches and Silverware
Table 36: Main Media Advertising Expenditure on Jewellery (£000), Year Ending March 2006
Table 37: Main Media Advertising Expenditure on Jewellery and Watches (£000), Year Ending March 2006
Table 38: Main Media Advertising Expenditure on Watches (£000), Year Ending March 2006
Table 39: Main Media Advertising Expenditure on Mail-Order Jewellery and Watches (£000), Year Ending March 2006
Table 40: Main Media Advertising Expenditure by Jewellery Retailers (£000), Year Ending March 2006
Ceramics and Glassware
Table 41: Main Media Advertising Expenditure on Tableware, Sculptures and Figurines (£000), Year Ending March 2006
Leather Goods
Recent Promotions
LVMH
Amazing Amanda
Tomb Raider
Other Marketing Activities
Sponsorship
Hollywood Film
Exhibitions
UK Giftware Exhibitions
Spring and Autumn Fairs
Home & Gift
Pulse
Overseas Giftware Exhibitions
International Home & Housewares Show
Ambiente Frankfurt
New York International Gift Fair
Others
Selected Specialist Exhibitions
E3
Exclusively Housewares
Fashion First
Goldsmiths' Fair
International Glass Manufacturing Exhibitions
International Jewellery London
MIPEL Milan
Toy Fair
5. Strengths, Weaknesses, Opportunities and Threats the total market
Strengths
Weaknesses
Opportunities
Threats
TOYS AND GAMES
Strengths
Weaknesses
Opportunities
Threats
JEWELLERY
Strengths
Weaknesses
Opportunities
Threats
Ceramics and Glassware
Strengths
Weaknesses
Opportunities
Threats
SMALL LEATHER GOODS
Strengths
Weaknesses
Opportunities
Threats
6. Buying Behaviour
HOUSEHOLD EXPENDITURE
Glassware, Tableware and Household Utensils
Table 42: Average Weekly Household Expenditure on Glassware, Tableware and Household Utensils by Gross Income Decile Group (£), 2004/2005
Jewellery, Clocks and Watches, and Leather and Travel Goods
Games, Toys and Hobbies
Table 43: Average Weekly Household Expenditure on Games, Toys and Hobbies by Gross Income Decile Group (£), 2004/2005
CONSUMER PENETRATION
Jewellery and Watches
Table 44: Ownership of Jewellery and Watches (% of adults), 2006
Tableware
Table 45: Ownership of China and Glass Tableware (% of adults), 2004
PURCHASING PATTERNS
Toys and Games
Table 46: Amount Spent on Toys and Games for Children in the Last 12 Months† by Age of Child (% of adults), 2006
Jewellery and Watches
Table 47: Items of Jewellery and Watches Bought for Someone Else in the Last 12 Months† (% of adults), 2006
Table 48: Amount Spent on Jewellery and Watches Purchased New in the Last 12 Months† (% of adults), 2006
Tableware
7. Current Issues
CLOSURES, MERGERS AND ACQUISITIONS
A&G Group
CH Brannam
Dartington Crystal Group
Eidos
Enesco
H Samuel
MW Group
Newell Rubbermaid
Waterford Wedgwood
BOARD AND SENIOR MANAGEMENT CHANGES
Portmeirion Group
Signet Group
Waterford Wedgwood
NEW PRODUCTS
Toys and Games
Jim Jam & Sunny
Touch Generations
FIFA World Cup 2006 Monopoly
The Bible Game
Girls Aloud
Dr Kawashima's Brain Training: How Old is Your Brain?
Jewellery and Watches
Bridal Market
Zenith
Amazon
Tableware
Memory Glass
By Ballet Collection
8. The Global Market
THE US MARKET
THE EUROPEAN MARKET
The Asian Market
global INDUSTRY FACTS
Toys and Games
Jewellery
Ceramics and Glassware
Leather Goods
SELECTED GLOBAL COMPETITORS
Hasbro Inc
Lancaster Colony Corporation
Lego Group
LVMH Group
Mattel Inc
Portmeirion Group PLC
Table 49: Portmeirion Group PLC — Geographical Analysis of Turnover (£000), Years Ending 31st December 2004 and 2005
Signet Group PLC
Table 50: Signet Group PLC — US Stores by Format (number), Years Ending 29th January 2005 and 28th January 2006
Villeroy & Boch AG
Table 51: Villeroy & Boch Group — Geographical Analysis of Sales (_m and %), Year Ending 31st December 2005
Waterford Wedgwood PLC
Table 52: Waterford Wedgwood PLC — Geographical Analysis of Turnover and Operating Profit/Loss (_m), Years Ending 31st March 2004 and 2005
9. Forecasts
ECONOMIC FORECASTS
Population
Table 53: Forecast UK Resident Population by Sex (000), Mid-Years 2006-2010
Inflation
Table 54: Forecast UK Rate of Inflation (%), 2006-2010
FORECASTS 2006 TO 2010
Table 55: The Forecast UK Market for Giftware by Sector by Value at Current Prices (£m at rsp), 2006-2010
Figure 2: The Forecast UK Market for Giftware by Sector by Value at Current Prices (£m at rsp), 2006-2010
MARKET GROWTH
Figure 3: Growth in the UK Giftware Market by Value at Current Prices (£m), 2001-2010
FUTURE TRENDS
10. Company Profiles
Hasbro Uk Ltd
LVMH Fashion Group UK Ltd
Mattel Uk Ltd
Mulberry Group Plc
Signet Group Plc
Waterford Wedgwood PLC
11. Consumer Confidence
METHODOLOGY
KEY FINDINGS THIS QUARTER
THE WILLINGNESS TO BORROW
Confidence Declines Again
Table A: The Average Amount Consumers Are Willing to Borrow in Order to Purchase Expensive Items at Current and Constant November 2004 Prices (£ and £bn), May 2005, August 2005, November 2005, February 2006 and May 2006
Signs That the Decline Could be Bottoming Out
Table B: The Number of Adults Willing to Borrow in Order to Purchase Expensive Items (000 and %), May 2005, August 2005, November 2005, February 2006 and May 2006
THE WILLINGNESS TO SPEND FROM SAVINGS
Sharp Decline in Spending from Savings
Table C: The Average Amount Consumers Are Willing to Spend from Savings in Order to Purchase Expensive Items at Current and Constant November 2004 Prices (£ and £bn), May 2005, August 2005, November 2005, February 2006 and May 2006
Table D: The Proportion of Adults Without Any Savings (%), May 2005, August 2005, November 2005, February 2006 and May 2006
Borrowing Grows in Relative Importance
Table E: The Average Amounts Adults are Confident Spending to Purchase Expensive Items (£ and %), May 2005, August 2005, November 2005, February 2006 and May 2006
13. Further Sources
Associations
General Sources
Government Publications
Other Sources
Bisnode Sources





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