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Main Consumer Goods & Retail Consumer trends Non-Standard Credit Card Lending in the UK 2005
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Non-Standard Credit Card Lending in the UK 2005

DateMay, 2005
Pages0

€1 356 





Abstract:

Introduction
 
The non-standard credit card market presents issuers with a clear opportunity. However, it is not a market to be entered lightly. How big is this market? What are the potential gains and risks? How can issuers succeed? This briefing provides the answers.
 

 
Scope
 
This briefing examines the opportunities for issuers in supplying credit cards to those traditionally refused credit from mainstream lenders
 
In depth analysis of the way in which this market differs from the mainstream, particularly in terms of underwriting, product pricing and marketing
 
This briefing contains estimates for the size of the UK non-standard credit card market for 2003 and 2004, as well as forecasts to 2009
 
While this brief is UK focused, there are a number of transferable lessons that apply to credit card markets in other countries
 
Highlights
 
Datamonitor estimates that there were 9.6 million credit cards in issue to individuals classified as non-standard in 2004. The bulk of these cards are held by self-employed consumers with no other reason to be considered non-standard. However, while penetration amongst the remaining non-standard population is low, it is beginning to grow.
 

 
Serving this segment requires issuers to fundamentally change the way in which they assess the risk posed by customers with specialist needs, and may even necessitate the creation of an entirely new business model depending on the extent to which a lender wishes to move down the risk scale.
 

 
Despite a projected decline in the non-standard population, Datamonitor forecasts that the non-standard credit card market will enjoy strong five-year growth. This will be driven by an increase in cardholding amongst the lower end of the non-standard population, due to greater issuer competition and improvements in underwriting techniques.
 

 
Reasons to Purchase
 
Discover the current size of the UK non-standard credit card market and see Datamonitor's forecast for the market to 2009
 
Understand the key differences between this market and the mainstream, and how incumbent players have overcome these difficulties
 
Benchmark your existing or planned business model against that of existing competitors in the non-standard credit card space
 




Table of contents:
TABLE OF CONTENTS
 
DATAMONITOR HEALTHCARE 2
 
SECTION 1 ACTION POINTS 5
 
Outline of the brief 5
 
Three key things you need to know about the patient/physician interface 5
 
There is a significant gap between the proportion of surveyed consumers who use the Internet to search for health information and those that think the Internet has an impact on their relationship with their physician. Pharmaceutical companies need to use their website offerings to help close this gap 6
 
The largest group of surveyed consumers who have not used the Internet to look for health information, 37 per cent, said they have no reason or cause to use the Internet to look for health/medical information because they have not been ill. Pharmaceutical companies need to reach out to this group with more general health information 6
 
One in three European consumers surveyed stated they would be interested in using compliance tools delivered on wireless devices. Pharmaceutical companies can offer such services to build relationships with consumers. 7
 
SECTION 2 THE SHIFTING PATIENT/PHYSICIAN INTERFACE 8
 
Introduction 8
 
Methodology 8
 
The Internet and the patient/physician interface 9
 
Perceptions of the impact of the Internet 9
 
Patients steer use of the Internet 11
 
The impact on the PPI is positive 12
 
Implications for pharmaceutical companies 13
 
Patient Internet use 14
 
Reasons for not using the Internet 14
 
Demographics and type of information 16
 
Type of website 17
 
Implications for pharmaceutical companies 18
 
SECTION 3 THE FUTURE DECODED 19
 
Current rates of consumer mobile use for healthcare purposes 19
 
Consumer demand for health information and services using mobile technology 21
 
SECTION 4 APPENDIX 24
 
References 24
 
SPP writing team 24
 
How to contact experts in your industry 25
 

 





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