Table of Contents Introduction   This report on Mecca Cola, Compass and Go-co forms part of Datamonitor's case studies series, which explores business practices across a variety of disciplines and business sectors. Each case study provides a concise evaluation of a company that stands out in some area of its strategic operations.  Reasons to Purchase   Gain insight into the methods used by important industry players to give them a competitive edge  Identify specific areas for operational improvements  Capitalize on the knowledge of experienced companies when entering a new niche or market