Market reports & researches
LOG IN | Services | Contact | Custom Research



Main Consumer Goods & Retail Consumer Durables & Capital Goods Health and Fitness Clubs 2002 Turkey
Publications

(Currently 512486 Items)


Partners


Consumer Durables & Capital Goods / REPORT INFORMATION

Health and Fitness Clubs 2002 Turkey

DateFeb, 2003
Pages20
Price / format€1600 / Hard Copy
€1600 / Electronic
€1600 / CD ROM

€1 600 

Report Information | Custom-Tailored Research | Product Trade Lead


Abstract:
 Quantifies the current and expected number of fitness clubs and number of members by country. Determines the positive and negative factors impacting the health and fitness club sector. Identifies major players in the market and their performance, quantifies company market share and ranks leading clubs. Profiles the main fitness club operators

Fitness club managers and trainers describe club sizes, facilities and membership. They breakout demand for facilities and services in clubs and membership by age and gender. They identify the most profitable club facilities and services, changes in profitability and attendance rates. They evaluate strategies used to grow sales.








Table of contents:
 GSP 2002. HEALTH AND FITNESS CLUBS. TURKEY.

TABLE OF CONTENTS i-ii

SECTION 1 EXECUTIVE SUMMARY TURKEY 1

Table 1 Sector at a glance Turkey 1
Market size 1
Market prospects 1
Income source 1
Market opportunities 1
Market barriers 1
Market characteristics 1

SECTION 2 SECTOR SIZE AND MARKET TRENDS 2

Table 2 Size of sector 2
Definition of sector 2
Market characteristics 2
Table 3 Market outlook Turkey (2006/2001) 2
Market variations 2
A changing market 3
Table 4 Market drivers – positive and negative 3
Quality, varied service menu 4
Instructors 4
Skills shortage 4
Locations 4
High taxes and costs 5
Consumer profiles and segments 5
Market strategies 5

SECTION 3 MAJOR PLAYERS 6

Table 5 The largest players identified 6
Hillside Sports 6
Marmara Gym 6
Mayadrom 7
Planet Health Club 7
Sports International 7
Vakkorama Gym 7
Veges Fitness Center 8
Table 6 Prime locations in Istanbul 8
Locations 8

SECTION 4 HEALTH CLUB BUSINESS AND MEMBERSHIP

Table 7 Demand variations in sample clubs (2001 and 2004) 9
Table 8 Facilities use ranked 9
Most popular facilities 9
Table 9 Equipment installed in a sample up-market club 10
Table 10 Source of club income, ranked 10
Income sources 10
Classes 10
Eastern movement and therapies 10
Other services 11
Table 11 Membership (%) renewal rates 11

SECTION 5. PRICES AND PRICING TRENDS 12

Table 12 Typical fees in market segments 12
Table 13 Annual fees and discounts in selected clubs 12
Discounts 12
Ancillary fees 12
Fee increases 12

SECTION 6. PROFILES OF SECTOR AND PARTICIPANTS 13

Table 14 Estimates of the number of clubs by outlet size 13
Table 15 Estimates of the club members, by outlet size 13
Table 16 Annual income, and investment by club size (2002) 13
Table 17 Size and turnover sample mid-market 13
Table 18 Square metres (M2) by club size (2001) 14
Table 19 Size (m2) of selected clubs 14
Typical facilities in large clubs 14
Sample clubs 14
Table 20 Profiles of the sample clubs 15
Table 21 Facilities use ranked by sample 15
Table 22 Non-fee income, ranked by sample 15
INDEX OF NAMES 16




Order this report

  Company name:
  Contact person:
  Phone/fax:
  Email:
  Comments:
   


Product Trade Lead
0 leads found


Add New Buy/Sell Lead

© 2007-2010 MarketReportFinder.com