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Microsoft Entering EMEA Security Market in 2007

DateMar, 2007
Pages18
Price / format£1835 / PDF

£1 835 

Report Information | Custom-Tailored Research | Product Trade Lead


Abstract:
 This document is about Microsoft Entering EMEA Security Market in 2007: An Earthquake at Home, No Replica at the Office

Companies Mentioned: Microsoft; Symantec; McAfee; Kaspersky Lab; FSecure




Table of contents:
  • In This Insight
  • Situation Overview
    • What is Windows Live OneCare?
    • Positioning of Windows Live OneCare
    • Why Windows Live OneCare Could Have an Important Impact on the Residential Market
    • IDC's Understanding of Market's Reaction in Residential Segment
      • Security Software Editors
        • Symantec
        • Norton 360 (formerly Genesis Project)
        • Norton Confidential
        • Marketing Campaign on "Build the Confidence" and "Security 2.0"
        • SOHO and Small SMB Side (Higher Side of Microsoft Windows Live OneCare Market Segment)
        • McAfee
        • Trend Micro
        • Sophos
        • Security Service Players
    • Consumer Market Conclusions
    • What is Forefront?
    • Figure: Forefront Has Changed Over Six Months to be a Global Portfolio
    • Figure: Forefront Embeds Eight External Scan Engines
      • Positioning of Microsoft Forefront
    • Impact of Microsoft Forefront on Business Market
  • Future Outlook
    • What Will Happen?




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